Lambton Square - Spring in the Square promotion

Spring in the Square was a great way to launch the new Lambton Square 'It's all inside the square' branding campaign. Immersion sourced full sponsorship of the generous prize package from House of Travel - an all expenses paid return trip for two to the Hunter Valley, New South Wales, Australia.
The promotion was advertised across flyers, newspaper, in-store signage, online and point of sale material at every store counter.