Ari Designs E-Newsletter

Dunedin based fashion accessories designer Linda Malam of Ari Designs approached Immersion Marketing to help launch her exclusive 2011 Collection.

Our initial focus was to help launch the incoming shipment of Ari Designs Stock. We immediately developed a brand platform and applied this to a branded email newsletter.  

Through the newsletter we were able to efficiently and immediately announce the arrival of their long awaited 2011 Collection.


Needing overall strategic direction and input, Linda really appreciates Immersion's hands on approach and loves the final product. We look forward to upcoming developments such as the website launch in early December 2010, marketing strategy to establish positioning and differentiation of the brand for long term sustainability and catalogue release in early 2011.