Avonhead Shopping Centre - Newsletter

The 'Avonhhead Word' is a community newsletter published to 20,000 homes in the Avonhead area.

Immersion Marketing collaborated with the retailers of the Avonhead Shopping Centre to develop a local newsletter that provided a platform for showcasing their stores and building ties with the community.

The 'Avonhead Word' is a quarterly publication featuring promotions and points of interest such as local community events and articles of interest, as well as specific retailer profiles and product reviews. It is a bright and colourful publication with eyecatching detail, printed and finished on high quality stock.

The response from both retailers and shoppers has been extremely positive, with a measurable increase in foot-traffic evident following each distribution. 

4:30 @ 140 George Open Night - Event Management

4.30 @ 140 Artwork by Manu Berry

Here at Immersion Marketing's headquarters we are inspired every day by the creative people that pop in and out of the building. It's fantastic being able to pop next door to Alan Dove's photography studio, or Manu Berry's printmaking studio... don't get us started on St Clair Design downstairs, races and wedding frocks are sorted for life!

We wanted the whole world to know how special our building was. So we developed and pitched the concept of a joint showcase, and so 4.30 @ 140 George was born.

Held on the 5th November 2010 the evening was a huge success attracting an estimated crowd of 500-600... there was a queue to the street!

We managed to source fantastic sponsorship from Emersons Breweries and Cilantro Cafe, as well as pulling together over $3,000 worth of prizes.

We look forward to holding the event again soon. A special thanks to Emersons Brewery and Cilantro Cafe for sponsoring this event. 

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